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Debunking Meat labels (Keith Swanson)

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Funny cow on a green summer meadowHave you ever thought about where your meat has been?  Those attractive plastic wrapped packages in the grocery store only tell part of the story.  You may be horrified when you hear about what really happens to your meat.  Keith Swanson, a rancher, gives us the inside scoop on meat.

What is the best meat to eat?

  • Part 1: Mystery Meat- The truth ain’t that funny: There are so many issues to consider when purchasing meat: health, environmental, processing, taste, and convenience.  We’ll teach you what questions you should ask about your meat.
  • Part 2: Grass Fed beats Corn fed all the time: Why is it healthier to eat grass fed beef? What are the hormones injected into  your corn fed beef?
  • Part 3: The Ethics of Meat: The stress and living conditions of animals are horrific.  What are the ethical questions you may want to ask about your meat?
  • Part 4: Debunking Meat Labels: Figure out which labels matter and which ones are just about marketing.

Keith Swanson- Thunder Hooves Meats – Expert in raising local meat

Keith Swanson was raised in Seattle and taught high school English for 14 years prior to helping out his in-laws with their meats business from 2001-2005.  Keith moved to a farm in Walla Walla, WA in 2005 and took over the marketing activities for Thundering Hooves Meats.  From 2005-2010 Keith managed their meat shop and developed an online sales component, which gradually replaced farmers market sales with a Neighborhood Buying Club program throughout much of Washington state and Oregon.   Keith also developed sales to restaurants  and grocery stores through a collaboration with a Seattle-based food distribution company.  In 2011, Keithleft Thundering Hooves and formed a new company called Blue Valley Meats.


#where to buy humane meat, organic meat production and processing, local meat, locally grown meat, best meat